Project Overview

The objective was to create a responsive online car comparison tool that allows users to easily compare various Toyota models based on specifications, features, and pricing. The tool was designed to support car buyers during their research phase with accurate, up-to-date information.

Scope of Work

Working with a four-person team, I led the coordination between product logic, UX flow, and content integration. The project required building a system that could handle detailed car data while remaining user-friendly and scalable. A major focus was implementing processes to ensure regular data updates across multiple models and trims.

Outcomes

• Developed a functional interface for multi-model comparisons

• Integrated a scalable database for real-time feature and pricing updates

• Established QA processes for ongoing content accuracy and data integrity

Key Takeaways

This project underscored the importance of data consistency and maintenance in tools that rely on factual accuracy. It also highlighted how the strength of a user experience relies not just on design, but on the reliability of the information driving it.